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Client acquisition: personalized postcards and cold email

We research your prospects, find one real issue on each prospect's website, and mail a custom postcard that shows it. Each card has a QR code that opens a short report in your branding. Cold email is also available as a separate or follow-up channel.

What is included

  • Prospect research in the niche and area you choose. You do not need to supply a list.
  • A review of each prospect's website and one documented, verifiable issue.
  • A custom postcard per prospect: the issue on the front, a short note and your contact details on the back.
  • A QR code on every card that opens a branded report page about that prospect's site.
  • Printing on heavy card stock and USPS First-Class mailing.
  • Optional cold email to the same prospects, written by hand, not mass blasts.

Price

$10 / card

$10 per custom postcard, 50-card minimum ($500). Intro pack for a first campaign: 100 custom postcards for $500 ($5 per card).

All pricing

What a card looks like

Sample postcard front
Front: the issue we found, in your brand.
Sample postcard back with QR code
Back: the QR code to the prospect's report.

How it works

  1. Step 1

    Pick the target

    You choose the niche and area. We build the prospect list and you approve it.

  2. Step 2

    Find a real issue

    We check each site and document one issue the owner can confirm, such as a broken form or a page that fails on mobile.

  3. Step 3

    Design and review

    We design each card and its report page in your branding. You review before anything prints.

  4. Step 4

    Print, mail, follow up

    Cards go out by USPS First-Class. Prospects scan the QR, see the report and contact you.

Frequently asked questions

How much do personalized postcards cost?

$10 per custom postcard with a 50-card minimum ($500). For a first campaign, the intro pack is 100 custom postcards for $500 ($5 per card). Research, design, printing, postage and the QR report page are included.

What does the QR code open?

A short report page about the prospect's own website, in your branding, explaining the issue and how to reach you.

Is this only for agencies?

No. Agencies use it under their own brand, and businesses that sell services to other businesses can use it directly.

Do you offer cold email?

Yes, as a separate service or as a follow-up to the postcards. Pricing depends on volume, so we quote it after a short call.

Related

Tell us what you need

Write to [email protected] or message us on WhatsApp. You get a reply from Fernando, not a sales team.

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